From Innovation to Implementation: Energy Storage Takes Center Stage at MESIA’s Business Breakfast
Dubai, November 27, 2024 – The Middle East Solar Industry Association (MESIA) hosted a successful Business Breakfast at the Pullman Hotel Downtown, Dubai, bringing together industry leaders to explore advancements in Battery Energy Storage Systems (BESS) for Commercial and Industrial (C&I) applications in the Middle East.
The event highlighted the potential of BESS to enhance energy efficiency, reduce operational costs, and stabilize energy grids. Experts shared insights into cutting-edge technologies, financial benefits, and policy frameworks driving adoption.
Shaping the Future of Energy Storage
Marcelle Combrink, MESIA’s International Development Board Member, opened the session by highlighting the pivotal role of BESS in revolutionizing energy management for commercial and industrial (C&I) sectors. “Storage is not just a technology; it is a business enabler transforming how we approach energy,” he remarked, as he detailed how BESS solutions can reduce operational costs, stabilize power grids, and ensure reliable backup power.
Evan Zhao, MEA ESS Solution Manager at Sungrow, showcased innovative technologies, emphasizing that “advanced control systems and seamless grid integration are reshaping energy utilization across the region.”.
Feras Shadid, General Manager at Enerwhere, highlighted financial benefits, stating, “Hybrid energy systems combining solar, diesel, and storage deliver not only environmental benefits but also financial viability through significant cost savings and strong ROI.”
Expert Panel Delivers Key Insights
A panel discussion, moderated by Sebastiano Mario Onnis of ILF Consulting Engineers, brought together leading voices to discuss policy, manufacturing, and technological advancements:
- Laurent Longuet, CEO, SirajPower: “Collaboration between the private sector and regulators is key to unlocking the region’s energy storage potential and fostering innovation.”
- Youssef Rif, Solar PV Design Engineer, Emerge: “Modern BESS systems have addressed past safety concerns, making them safer and more appealing for widespread adoption.”
- Youssef Ammar, VP of Product Development, Yellow Door Energy: “Regional production capabilities are essential to bolstering energy security and driving economic growth.”
- Rizwan Razaq, CTO, Huawei: “AI-driven tools are revolutionizing energy systems, ensuring efficient integration and maximizing investment returns.”
The panel delivered actionable insights for overcoming challenges, fostering innovation, and advancing energy goals in the Middle East.
A Commitment to Innovation and Collaboration
Hinde Liepmannsohn, MESIA’s Executive Director, closed the event by emphasizing the role of partnerships, stating “This gathering is a testament to the power of partnerships in addressing challenges and seizing opportunities to build a sustainable energy future for the region.”
Explore the highlights from the event by visiting our photo gallery and reliving the key moments.
About MESIA:
The Middle East Solar Industry Association (MESIA) is a leading non-profit organization uniting the solar energy sector across MENA. With over 80 members, MESIA drives the growth of solar energy through strategic partnerships, events, and educational initiatives. Notable partners include ACWA Power, Huawei, Sungrow, and Jinko Solar.
To find out more about our upcoming events please contact
Jiten Adnani
Marketing & Events Coordinator
marketing@mesia.com
Sol Soufan
Content and Digital Marketing Associate
sol@mesia.com